The estimated 9 million women-owned businesses in the U.S. generate over $1.4 trillion in revenues and they employ millions of American workers. According to a new report by American Express, an average of more than 1,200 new women-owned companies launched each day last year. Societal changes, high levels of education and technological advances have made it easier than ever before for women to go into business for [Read More...]

Business Communication Duplicate model Non-Pushy Examples on How to Use Word of Mouth Marketing to Grow Your Business Word of mouth marketing works. In fact, referrals are often one of the key factors influencing someone to work with you. For us here at eVision Media, we account for about 90-95% of new business coming from referrals. How many times do you see someone asking for recommendations on social media? When someone needs a [Read More...]

“Sales is something you do for someone, not to someone” Bob ProctorTrying to close a sale can often times feel inauthentic, stressful and forced. And when that happens, you can guarantee that more than likely, you will not be signing on a new client. Because a forced closing of the sale is a surefire way to turn off the client and lose the sale.And because many of us feel awkward in a closing of the sale process, we often try too [Read More...]

Women of Working Age There were 127.1 million working age women (16 years of age and older, civilian non-institutional population) in the U.S. in 2013 – 72.7 million were in the labor force.1 Of the 127 million women of working age, 99.5 million were White, 16.6 million were Black or African American, 7.1 million were Asian, and 18.7 million were of Hispanic or Latino ethnicity.2,3 Between 2012 and 2022 the number of women in the civilian [Read More...]

  Laughing releases oxytocin, known as the “bonding hormone,” into the body’s system. When a salesperson and customer laugh together it builds trust and empathy and helps remove the customer’s body armor. Here are seven tips that can help you make the customer laugh. Know your audience. Don’t try to be funny with somebody you don’t know. They may not get it if they don’t share your values and assumptions. Don’t try to use [Read More...]

How Web Video Production Can Help Your Business Web video production has become increasingly popular as embedding technologies and broadband internet speed gets ever better. Where your business or site warrants it, using an online web presenter can help get your message across in tutorials and product guides, for example. And where a virtual tour is required, the web video really comes into its own. The bottom line is, the Internet is now ready [Read More...]