The estimated 9 million women-owned businesses in the U.S. generate over $1.4 trillion in revenues and they employ millions of American workers. According to a new report by American Express, an average of more than 1,200 new women-owned companies launched each day last year.
Societal changes, high levels of education and technological advances have made it easier than ever before for women to go into business for [Read More...]
“Sales is something you do for someone, not to someone”
Bob ProctorTrying to close a sale can often times feel inauthentic, stressful and forced. And when that happens, you can guarantee that more than likely, you will not be signing on a new client. Because a forced closing of the sale is a surefire way to turn off the client and lose the sale.And because many of us feel awkward in a closing of the sale process, we often try too [Read More...]
what’s your marketing strategy handwritten on whiteboard
The Top Nine Marketing & Sales Strategies
Oliver Wendell Holmes said, “The great thing in life is not where we stand, but what direction we are moving.” No matter what business you work in, a “business as usual” mindset will insure your competitors are making more money than you are. If you don’t stand out from the competition you may find yourself stood up by your [Read More...]
By: Susan Friedmann
Selecting a name for your new business is not easy. A name does more than identify your company. It tells customers who you are, what you do, and more than a little about how you do it. Your name differentiates you from your peers, peaks customer interest, and invites further investigation — if you do it right.
I didn’t do it right. At least, not at first.
All entrepreneurs make mistakes, and I made one of my [Read More...]